Ten ways to generate higher returns from your innovation investments

Many companies struggle to sustain growth and market differentiation through the introduction of innovative new products. Recent studies indicate that more than half of senior corporate executives are dissatisfied with the returns their organizations are generating from investments in innovation. At the same time, some organizations are realizing as much as 40-60% more revenue and profit from new products than their industry peers. What sets these companies apart? Download this ebook to learn how to generate higher returns from your innovation investments.